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In the Press

Simply a Searcy...

Posted by Lea Church on

Simply a Searcy...

Forsyth Woman August 2016 pg.56  

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Christmas Checklist for Successful Shopping!

Posted by Lea Church on

Christmas Checklist for Successful Shopping!

Simply Sterling & Company…way more than just your favorite jewelry store! Forsyth Woman December 1, 2015. By Lea Church Brendle    Known for selling a vast collection of classic and trendy sterling silver jewelry since 1997, some might find it intriguing to know that Simply Sterling & Company sells way more than just jewelry! As time progressed, we found being a full fledge boutique was a whole lot more fun!  To hear “Oh, you carry apparel?” as someone comes through the door is always exciting, and a little humorous as we have carried it since 2006.  As a jewelry boutique, we...

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Three Peas in a Pod

Posted by Lea Church on

Three Peas in a Pod

Simply Sterling & Company Forsyth Woman February 1, 2015. Posted in Local Business, Past Articles, Retail / Boutique Shopping 0 Comments By Lea Church Brendle, Owner Simply Sterling & Company continues to be a pillar in the community of small business “retail therapy” for a bevy of women, providing them a cornucopia of temptation, like any boutique worth its weight should. We are so grateful for each of them, as well as the men in their lives that surprise them from time to time with a special gift from our store. Having now been in our new location at The...

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Yes It's True...Simply Sterling is Back!

Posted by Lea Church on

Yes It's True...Simply Sterling is Back!

Seeing the evidence of another “wonderful shop” closing is always heartbreaking to consumers.  In this economy, providing beautiful, quality, one-of-a kind items at a reasonable price requires business owners to sometimes make those difficult choices.   Lea Church Brendle openly shares, “After sixteen years of being ‘Simply Sterling,’ the thought of not being able to maintain the business was a hard pill to swallow; yet, the chance to start over has been equally amazing and scary!  In considering this second opportunity, I had a vision of what I wanted it to look like.  Believe it or not, it is almost ‘spot...

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Helping Others Tell Their Story

Posted by Lea Church on

Helping Others Tell Their Story

For Lea Church Brendle, the narratives of our lives are what are most important. The story of her career began with Puff Kids, a sterling pendant she bought and wore because it told the beginnings of her adventure as a mother and inspired her creation of her business, Simply Sterling & Company, almost 16 years ago. From Home Shows to Storefront Originally a home show company, Simply Sterling was so well-branded and widely known in the area that many mistook it for a chain sales company. Six years ago, the business grew into its current state as a retail storefront...

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